Privacy Policy

avideus.co.uk  |  Last updated: 6 May 2026

Avideus (“we”, “us”, or “our”) is committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit avideus.co.uk and any related services.

Please read this policy carefully. If you have any questions, contact us at the details provided at the end of this document.

1. Information We Collect

We collect the following categories of personal information:

1.1 Personal Identification Information

  • Full name
  • Email address
  • Postal/billing address

1.2 Payment Information

When you make a purchase, we collect payment details including card number, expiry date, and billing address. All payment data is processed securely through our payment provider and is encrypted using SSL technology. We do not store full card details on our servers.

1.3 Location Data

We may collect your approximate or precise location to provide location-relevant services, calculate delivery costs, or comply with regional legal requirements. This may be obtained through your IP address or, where you grant permission, your device’s GPS.

1.4 Cookies & Analytics Data

We use cookies and similar tracking technologies to monitor activity on our website and hold certain information. This includes:

  • Session cookies (to operate our service)
  • Preference cookies (to remember your settings)
  • Analytics cookies (to understand how visitors use our site, e.g. via Google Analytics)
  • Marketing cookies (to deliver relevant advertisements)

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. See Section 6 for more detail.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • To process and fulfil your orders and transactions
  • To send you order confirmations, receipts, and support communications
  • To personalise your experience on our website
  • To improve our website, products, and services
  • To send you marketing communications (where you have opted in)
  • To comply with legal obligations
  • To detect and prevent fraud or security incidents

3. Legal Basis for Processing (UK GDPR)

We process your personal data on the following legal grounds:

  • Contract performance – where processing is necessary to fulfil an order or service agreement
  • Legitimate interests – to improve our services and prevent fraud
  • Consent – for marketing emails and non-essential cookies
  • Legal obligation – where required by law (e.g. tax records)

4. Sharing Your Information

We do not sell your personal data. We may share your information with trusted third parties in the following circumstances:

  • Payment processors (e.g. Stripe, PayPal) to handle transactions securely
  • Delivery and logistics partners to fulfil your orders
  • Analytics providers (e.g. Google Analytics) to help us understand website usage
  • Legal authorities, where required to comply with applicable law or a court order

All third parties are contractually required to keep your information confidential and use it only for the purposes we specify.

5. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy. In general:

  • Customer account and order data: retained for 7 years for financial and legal compliance
  • Marketing preferences: retained until you unsubscribe or withdraw consent
  • Website analytics data: typically retained for 26 months

When your data is no longer required, we securely delete or anonymise it.

6. Cookies

Cookies are small files stored on your device. You can control cookie usage through your browser settings or our cookie consent tool on the website. Disabling certain cookies may affect the functionality of our site.

For full details of the cookies we use, please see our Cookie Policy available on our website.

7. Your Rights Under UK GDPR

As a UK resident, you have the following rights regarding your personal data:

  • Right of access – request a copy of the data we hold about you
  • Right to rectification – request correction of inaccurate data
  • Right to erasure – request deletion of your data (subject to legal obligations)
  • Right to restrict processing – request we limit how we use your data
  • Right to data portability – receive your data in a structured, machine-readable format
  • Right to object – object to processing based on legitimate interests or for direct marketing
  • Right to withdraw consent – where processing is based on consent, you may withdraw it at any time

To exercise any of these rights, please contact us using the details in Section 10. We will respond within 30 days.

8. Data Security

We implement appropriate technical and organisational security measures to protect your personal data from unauthorised access, alteration, disclosure, or destruction. These include SSL encryption, access controls, and regular security reviews.

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your data, we cannot guarantee absolute security.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies before providing any personal information.

10. Contact Us

If you have questions about this Privacy Policy or wish to exercise your data rights, please contact us:

Avideus

Website: avideus.co.uk

Email: NOT ACTIVE

If you are unhappy with how we have handled your data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):

Website: ico.org.uk  |  Helpline: 0303 123 1113

11. Changes to This Policy

This Privacy Policy was last updated on 6 May 2026. We may update this policy from time to time and will notify you of significant changes by posting the new policy on this page with a revised date.